Job Description

Position Purpose:

This position will Create, set up, and launch campaigns on our CRM Platform (MoEngage). Push notification, SMS, Email, InApp, Whatsapp. The role involves the following duties: Planning CRM strategies designed to attract and retain customers while expanding the brands. 

Liaising with other departments to create a CRM strategy that works across the board.

Position Accountabilities:

- Planning and delivering CRM strategies across the organization to retain existing customers, increase brand loyalty, and expand the company brand.

- Make sure the customer database is correctly segmented for targeted marketing activities.

- Collaborating with other departments ensures the CRM strategy works well for every aspect of the business.

- Development of testing strategies to guarantee the most efficient approach for the organization and its customers.

- Coming up with creative ideas, preparing proposals, overseeing the production process & execution, and reporting the results to the relevant people.

Qualifications/Experience/Skills:

- The ability to meet tight deadlines

- Excellent communication skills

- Ability to create campaigns that grab the attention of customers 

- Top quality analytical skills.

Experience on:

Sales

Marketing

Ecommerce

Creativity

Problem-Solving

Teamworking

Advanced level of computer literacy

Time management

Project management